Ombeline
Guillaume

Art director-image maker

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Maison Margiela Fragrances

Scented Talks

Digital and Social Campaign

The objective was to engage a conversation with the creators of REPLICA fragrances, to explore the nuances of their inspiration and the memories that guided them through the process leading up to bottling. By engaging in this dialogue, we looked to reveal the nuanced stories behind each fragrance, exploring the emotions, experiences and personal narratives that shaped these olfactory masterpieces.

Credits

Photographer & Director: Jean du Sartel
Agency: Uzik